WHO ARE WE?

Ariel John (A.J.) Brotherton

Founder and Managing Member

An Electrical Engineer by trade, A.J. recognized that designing a product and commercializing it are two very different things. He has worked on both the technical design and the strategic business arena and understands that having the right people, processes, and tools are critical to a business' success. The name WDIB (We Do It Better) means that doing things right the first time is always the best way to work and the way to do better than our competition.

WDIB was started because A.J. saw that the way companies he'd worked at were very ineffective and inefficient in almost every area of the business. He knew that he could do things better, hence WDIB LLC. (We Do It Better) was born.

Below are a few of the achievements WDIB has had to date: